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What is the best funnel simulator and visualization software out there?
There are quite a number of platforms claiming to be the best funnel visualization tool. But just a few are worth looking into.
Below is my favorite funnel mapping software – after trying out 10 tools:
Funnelytics is more than just a marketing funnel simulator and mapping software. This best funnel visualization platform is focused on analyzing and optimizing your marketing funnels so that you map and track your sales and marketing campaigns visually without stress or overwhelm. You can book a demo for free!
As an online business owner, it’s essential to be able to visualize and map your sales funnel and track its progress. Without this visualization, you can’t tell where your leads are coming from or how close they are to converting into customers.
So it looks something like this:

Luckily, there are a number of great tools available to help you do just that.
In this blog post, we’ll take a look at the best funnel visualization and mapping tools currently available. We’ll also discuss the features of each tool and how they can help you improve your sales funnel.
Best Sales Funnel Visualization Tool & Simulators
Now it’s time to take a look at my recommendations, and I’m starting off with the best overall tool that I’ve used in my business:
1. Funnelytics (my recommended pick)

Funnelytics.io is the best sales funnel mapping software in the market for marketers and online business owners. It comes with the greatest features of all among other funnel visualization tools on this page.
I’m a big fan of Funnelytics myself.
It has clean visual mapping software for funnels with conversion tracking, easy to use drag and drop builder plus a few features that would definitely help you optimize your funnels and boost revenue.
With the help of Funnelytics, you take all your sales funnel ideas and place them on canvas and bring them to life.
Then also allowing you to insert your tracking analytics into your funnel maps.
Using Funnelytics basically starts with Mapping Your Funnel Strategy by starting from scratch or tweaking a proven funnel template from the 6 free essential templates.
Then followed by, Setting Your Funnel Goals by calculating your ROI, estimating your conversions, traffic, and ad spending, and setting marketing KPIs.
Easy navigation and customization make it simple to map out customer journeys while having full visibility into how they interact across channels. This funnel simulator allows you to test, measure, monitor metrics and get insights to narrow down what works and what doesn’t for better targeting in the future.
Other Funnelytics Features
- Very easy to use with drag and drop builder
- Comes with free funnel templates library for ideas and quick execution
- Automatically track your pages and traffic sources
- You can quickly share and export your mapped funnels
- Funnelytics vault which contains a collection of the biggest marketer’s funnel
- Unlimited seats for your team members
- Segment and filter audiences based on their actions
- Great support, documentation, and an active Facebook group
Price of Funnelytics
Here’s a quick rundown of Funnelytics pricing:

- Funnelytics starter plan: Free mapping here
- Funnelytics Performance Lite plan: $160/mo
- Funnelytics Performance Plus plan: $400/mo
- Funnelytics Performance Max plan: $1000/mo
You can get started for free by grabbing the free Funnelytics plan to start mapping, tracking, analyzing, and drawing your sales funnels.
2. Kartra Funnel Simulator

Kartra is known to be the best funnel-building software (in my opinion), however, not long ago they decided to launch an inbuilt Funnel Simulator that enables marketers, agency owners, and funnel experts to map their funnels with ease.
Inside of their Kartra account.
This tool offers a comprehensive solution that includes over 50 building widgets and a powerful funnel simulator that enables users to map out and see if a funnel can be profitable before it is launched.
Unlike other standalone funnel simulation tools like Funnelytics – Kartra Funnel Mapper is an inbuilt feature.
This means that users can create all the pages, emails, tags, segments, automation, videos, and products they need without having to buy other software or leave the platform.
Benefits of using Kartra Funnel Mapper include:
- Ease of use: Kartra Funnel Mapper is user-friendly, making it easy for beginners to plot each step of their marketing funnel using visualization.
- Comprehensive solution: This feature provides a one-stop solution that eliminates the need for a separate funnel simulation software or external tool.
- Impact simulations: Kartra Funnel Mapper offers impact simulations that allow users to identify metrics necessary for creating a profitable funnel.
- Revenue breakdown: This feature provides a breakdown of revenue per visitor, revenue per lead, cost per visitor, cost per lead, and overall ROI in seconds.
- PDF Export: Users can export an entire mapped-out sales funnel in PDF format to share with customers. This enables them to communicate their marketing strategy and expertise to potential clients.
Using Kartra Funnel Mapper offers an easy and powerful way to visualize, plan, and simulate marketing funnels, making it an invaluable tool for any marketer looking to create successful campaigns without paying extra for funnel software and a simulation platform. Free access here.
Kartra Funnel Mapping Pricing
Kartra Funnel Mapping is included as a free feature with all Kartra subscriptions. Therefore, if you have a Kartra subscription, you can use Kartra Funnel Mapping at no extra cost.
The cost of Kartra subscriptions varies based on the plan you choose and the features included in the plan.
Kartra offers several subscription options, including:
- Starter: This plan costs $99 per month with an inbuilt free mapper and Kartra funnel builder
- Silver: This plan costs $199 per with free mapper and Kartra funnel builder
- Gold: This plan costs $299/mo + an inbuilt free mapper and Kartra funnel builder
- Platinum: This plan costs $499/mo + an inbuilt free mapper and Kartra funnel builder
3. GERU – Best funnel simulation

GERU is another funnel mapping tool or simulator that also comes with pretty cool features. GERU allows you to quickly and easily make visual diagrams of any marketing funnel from scratch.
It also has a sort of template called premade blueprint project library which saves you time.
Utilizing the latest technology, the GERU funnel simulator is revolutionizing the way people plan their funnel. From A/B testing and customer segmentation to user journey mapping and performance tracking, this rich platform is packed with features to give businesses an edge in the highly competitive digital marketplace.
Although GERU is not as powerful as Funnelytics.
But still, this funnel mapping software also accompanies a lot of features that are worth looking into. Talk about the powerful built-in login engine that helps in calculating the potential revenue and profits of your sales funnel, the reporting features, and lots more.
Just like Funnelytics – you can add and create as many complex diagrams as you want on your funnel. Traffic entry points, condition statements, sales page, bumps and upsells, email sequences, etc.
I didn’t forget to mention that the prebuilt visualized funnels are for different industries, which makes it easy for you to get started easily. Lead gen, webinar, product launch, high ticket, survey, and many other types of funnels.
Features of GERU
- It calculates/forecasts everything your funnel would make
- Comes with more than 30 funnel blueprints
- Perfect for agency owners and team members
- Easy to use with a drag-and-drop builder
- Great reporting functionality
- You can use it on your favorite device
- Great support and community
Pricing of GERU
- Geru Standard plan at $37/mo
- Geru PRo plan at $79/mo
- Enterprise plan – contact support
As you can see, GERU’s pricing model is excellent value for the money, but that’s only part of what makes this company stand out. Geru goes even further by allowing users to make changes, recalculate performance and test different scenarios in order to run A/B tests with their funnel maps. With this feature, users can input hypothetical data or import existing customer, marketing, and sales data to ensure more accurate results.
On top of all this, Geru offers comprehensive support when it comes to running simulations, ensuring that users can get answers quickly and accurately when they encounter any issues or problems while creating their funnels.
All things considered, Geru provides a comprehensive suite of features designed specifically for funnel mapping that offer excellent value in terms of both money and time saved – giving businesses an invaluable resource in setting up successful campaigns.
4. MarketPlan.io – Funnel mapping free

Marketplan.io is an innovative software platform that helps businesses understand the complexity of their digital sales funnels. It leverages funnel mapping, planning, forecasting, and projections to provide businesses with the tools they need to maximize their online business potential.
With Marketplan.io, users have valuable insights into the success of their current strategies, as well as actionable steps for making changes that can help immediately increase revenue. No matter what size or type of business, Marketplan.io can be a key tool in optimizing your entire marketing strategy all from one powerful place.
With the MarketPlan funnel visualization tool, you’ll be able to see all of the pages for your whole campaign or funnel in one place, and effortlessly manage, project, and track your visitors, leads, and sales from start to finish.
Although, claims to be an all-in-one marketing platform – I see MarketPlan.io as more of a funnel mapping software trying to help
