7 Best Link Tracker Software In 2021 (Free & Paid)

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Are you looking for the best link tracker software? Or best click tracking tool?

Well, look no further. We have compiled a list of the best tools that will help you track link clicks so you’d be able to measure conversions more effectively.

Want to jump straight into the summary? The best link/click tracking tool is ClickMagick tracker. (they’re offering free ClickMgick tracking account here)

Both the paid and free version ones.

If you’re in any way involved in affiliate marketing…

Then one of my recommended affiliate marketing tools is link tracker software.

Overview of the Best Link & Click Tracking Software Service

Tracking ToolTrialPrice
ClickMagick14-days$37
VoluumDemo$69/mo
Improvely14-day$29/mo
ClickMeterNO$29/mo
LinkTrackrNO$7/mo
ClixtracFree$4.5
RedTrack14-day$49/mo

Let us review them one after the other…

1. ClickMagick

ClickMagick - click Tracker
Click Image to Explore

This is my favorite best link tracker. And arguably the best for affiliate marketing.

ClickMagick is one of the top link trackers here in the online marketing space which enables you to easily track links to your website, sales funnel, or advertising campaign.

BUT not as sophisticated as Voluum!

With link tracking software like ClickMagick, marketers and online businesses no longer need to worry about a link tracker that doesn’t allow you to easily retarget visitors and lock content for building email lists.

You can also track your entire sales funnel from the opt-in phase to the last stage of the funnel. In real-time. Easy to use and implement.

Even links on advertisement networks aren’t excluded:

  • Google Adwords
  • Facebook Ads
  • Bing Ads ‘n’
  • Solo Ad Clicks

Features of ClickMagick

Here are some features of the ClickMagick link tracker tool:

  • Automatic Traffic Bot Filtering

One of the features to look out for in selecting a good link tracker is to get THAT which differentiates between a bot (fake) clicks and a real one.

These “Bot” clicks can be detrimental to your business.

Which wastes your money and can really give you false marketing stats and hopes.

Unlike many other tracking services down this list – ClickMagick automatically filters these bot clicks and gives you accurate stats.

  • Advanced Retargeting

With the ClickMagick advanced retargeting feature you’ll be able to add a retargeting pixel from any Ad network and also increase exposure to all your offers which can powerfully skyrocket your sales.

  • A/B Split-Testing with auto Winner Alerts

Apart from the normal Split testing functionality – most link tracker offers – ClickMagick will always notify you via alerts whenever you have a statistically valid split-test winner in real-time.

  • ClickMagick MagickPop

This option allows you to add variations of pop-ups to your websites.

The interesting part is that you don’t need to own the website for you to be able to use this “Money Layer Technology” option

Other MLT features of ClickMagick includes:

– Countdown timers for utilizing the power of scarcity and FOMO

– The MagickBar technology for adding notification bars

  • Tracking landing pages you don’t own

ClickMagick has been the only link tracking software (I know of) that allows you to track links of pages on sites that are not yours.

How possible is that?

Very possible! When you check out this awesome guide you’ll get complete details on how to set this up to increase your conversions.

  • SubID Tracking

SubID link tracker feature in ClickMagick will allow affiliates and online business owner to better optimize their campaigns and make data-driven optimization to their affiliate links in one place.

This is the surest way to track, almost, any variable you want, and get deeper in-depth insights into your campaigns.

  • Great customer support & Knowledge Base

ClickMagick has the most amazing Knowledge Base and supports you’ve ever seen, with literally hundreds of articles and tutorials covering everything there is to know about tracking and optimizing your marketing with ClickMagick.

And if necessary they’ll help you find the information you need and answer any basic questions about anything covered in the Knowledge Base.

Just submit a ticket any time and they’ll get back to you within 8-10 hours.

ClickMagick Pricing Plans

ClickMagick comes with 3 pricing plans. With a free 14-day trial period.

The smallest plan having the smallest of features and number of things you’re allowed to track in your online business.

ClickMagick Price

The Starter plan of $37/mo: For the new marketer on a budget who just wants basic tracking (Up to 10,000 Clicks a Month).

The Standard plan of $77/mo: For growing businesses who want the best of the best to scale fast (Up to 100,000 Clicks a Month).

The PRO plan of $197/mo: For power users who need more. Everything in Standard (Up to 1M Clicks a Month).

During your Clickmagick free trial, there are no limits to links you can track.

No signup fees, cancellation fees, contracts, or minimum terms. You can use ClickMagick for as short or as long as you want, and you can cancel any time.

TRY CLICKMAGICK FREE HERE

2. Voluum

Voluum - The Ad Tracking Software for Affiliates
Click Image to explore

Voluum is AI web-based click tracker software that provides a performance tracking solution for affiliate marketers, bloggers, and marketing agencies.

This is another best link tracker and my second-most recommended link tracking tool/service.

And it also lets you:

  • Track all your advertising campaigns in one place in real-time
  • Optimize Ad performance for conversions via A/B tests
  • Manage traffic and teams
  • Scale your working affiliate marketing strategies in business

Voluum has a great Application Programming Interface (API) where you can access to pull your data and process it locally so you wouldn’t have any problem sending requests to Voluum.

It’s one of the best 20 affiliate marketing software for affiliate marketers by Financesonline:

A little disadvantage of this service is the pretty steep learning curve.

Features of Voluum

  • Reporting API

Voluum API gives you remote control over any part of the Voluum account and you can use the API to connect reporting systems to its tracking application.

  • Advanced Targeting

This best link tracker allows you to split the traffic and direct it to different landing pages and offers for your business, based on the various rules.

  • A/B Testing

With the Voluum click tracker, you can carry out A/B tests to determine which of your campaign paths perform better for a given business conversion goal.

  • Access to Mobile tracking

Voluum gives you greater control over your link tracker data by making an available mobile application for Android and iOS. This allows users to stay up-to-date wherever they are.

There are many other awesome features of Voluum like instant notifications, collaboration, etc. You can click here to view them all.

Voluum Plans and Pricing

Voluum offers four pricing options for marketers to choose from, the Discover plan which goes for $69/mo, the Profit plan which goes for $149/mo, the Grow plan for $449/mo, and the Agency plan which offers customizable and unlimited features up to 1 billion events.

Voluum link tracker price

The Discover plan is enough to take care of your marketing needs.

If you need advanced features like click fraud detection and A/B testing etc – then consider Profit plans upwards.

One awesome thing about Voluum pricing is that – all plans have cloud-based tracking and automatic campaign migration from your old tracker.

CLICK HERE TO TRY VOLUUM

3. Improvely

Improvely Click tracker

Improvely is a click tracking service with lots of features marketers can use in tracking their link clicks. Test the results of the clicks. And then finally optimize for better results.

One of the best link tracking tools I’ve seen around.

Such as:

  • Identifying the source of every conversion
  • Monitors click-fraud activities in real time
  • Shows real visitors to your site with their activities

This best link tracker and click-tracking tool can be used as a link tracker for your website and is also designed to work with various Ad networks like Google Adwords, FB Ads, Bing, Adroll, and several others.

Lets check out the features of Improvely…

Features of Improvely

  • Conversion Tracking and Attribution

This is basically one of the main features every link tracker must have, it helps marketers and online businesses track clicks, monitor online conversions, and optimize for greater revenue.

Here are some of the functionalities under this feature:

– Improvely link tracker shows you where your conversions and revenue are coming from, so you can stop wasting time and money on what doesn’t work.

– This click tracking tool gives you sufficient metrics about your link clicks such as the channel, referrer, source, campaign, medium, keyword, device type, country, and city, day of the week, rate, CLV, and many more…

– Improvely lets you see the paths visitors take to convert and identify points where the sale dropped off.

– You can utilize this great click tracker to also segment traffic to see who converts.

– Improvely creates a profile of each and every person that visits your site which enables it to track repetitive visits over weeks and months.

  • Improvely Detects, Blocks and Prevents Click Fraud

Then Improvely will prepare a report with all the necessary fraud details you need to report the incident to the Ad network.

Like:

  • The IP addresses where the fake click was initiated from
  • Physical location
  • Exact date and time
  • Referring URL

You can also use the above details plus the instruction from Improvely to block such fraudulent Ad clicks.

  • White-Label Marketing Reports for Agencies

This is one of the requirements you have to consider in choosing the best link tracker, especially when you work for clients and or with a team.

Improvely link tracking tool has inbuilt agency-ready marketing reports which you can use in sweetening your digital marketing services. This same feature can be found in Voluum link tracking software.

Improvely Pricing Plans

After the 14-day free link tracker trial (must input card details), you will have the option to choose from the pricing plan.

Improvely pricing
  • Freelancer plan – $29 per month (10,000 Visits tracked per month)
  • Startup plan – $79 per month (50,000 Visits tracked per month)
  • Small Agency – $149 per month (100,000 Visits tracked per month)
  • Large Agency – $299+ per month (250,000 Visits tracked per month)

Try Improvely here

4. ClickMeter

ClickMeter affiliate tracking tool

This is one of the excellently crafted link trackers out here in the market with a click-based link tracking functionality that helps you track where visitors are coming from and where they ended up in your marketing funnel.

ClickMeter is an ideal click tracking software for:

  • Advertisers
  • Agencies
  • Affiliates
  • Publishers

Lets take a look at how these experts exploit ClickMeter in their businesses.

  • For Advertisers

Used for tracking sales and conversions in order to understand which of your campaigns are yielding good results and which aren’t.

For detecting and preventing click fraud activities.

It can be used for double-checking data from your paid marketing Ad networks.

  • ClickMeter for Agencies features

For monitoring your customer’s campaigns

For tracking sales and conversions

Also for fighting fake clicks

You can share results with your customers in real-time

  • ClickMeter for Affiliate marketing

For cloaking affiliate links and protecting your commissions by hiding destination URL

For tracking affiliate sales conversions

Affiliate marketers can use ClickMeter to shorten and customize their affiliate links.

This click monitoring tool can detect clicks coming from visitors or bots.

You can split-test with multiple destination URLs and optimize for better sales.

  • ClickMeter for Publishers

It helps you to increase trust and gain more clients for publishers.

ClickMeter for publishers is to certify the visibility through views, clicks, or conversions you provide to clients.

ClickMeter Plans and Pricing

Unfortunately, there is no free trial on ClickMeter.

Check below ClickMeter pricing and matching features:

ClickMeter pricing

ClickMeter MEDIUM PLAN $29/mo

  • 25,000 trackable clicks/Events
  • 2,500 Datapoints (link tracking, pixel tracking, link rotators, and banners…)
  • 1-year Data storage
  • 100+ features
  • Advanced affiliate marketing tools (cloaking, encryption, redirect, commission tracking)
  • A/B test rotator
  • Complete Excel export
  • Ability to create short tracking links with 1 branded custom domain
  • Conversion tracking and revenue
  • Retargeting functionality

ClickMeter LARGE PLAN $99/mo

  • 200,000 trackable clicks/Events
  • 20,000 Datapoints (link tracking, pixel tracking, link rotators, and banners…)
  • 2 years of Data storage
  • Advanced affiliate marketing tools (cloaking, encryption, redirect, commission tracking)
  • Ability to create short tracking links with 10 branded custom domain
  • Click fraud detection and protection
  • Logo reports

ClickMeter X-LARGE PLAN $349

  • 2,000,000 trackable clicks/Events
  • 200,000 Datapoints (link tracking, pixel tracking, rotators, and banners…)
  • 3 years of Data storage
  • Advanced affiliate marketing tools (cloaking, encryption, redirect, commission tracking)
  • Ability to create short tracking marketing links with 100 branded domain
  • Click fraud protection
  • Dedicated engineer support

5. LinkTrackr

LinkTrackr link tracking software

Just like the other link tracking software, LinkTrackr offers a handful of features for online business owners, but obviously not as sophisticated as ClickMagick and Voluum.

Ranging from link tracking and analysis, cloaking of affiliate links, paid ad tracking, A/B split testing, then all the way to URL rotator – LinkTrackr is awesome!

Features of LinkTrackr

  • Link Tracking Analysis

With LinkTrackr all you have to do is enter your destination URL, customize it then use the tracking link on websites, in ads, and in other promotions.

LinkTrackr is also perfect for tracking your affiliate links using SubID tracking.

  • Conversion tracking

This link tracking service helps you track exactly where your sales and leads are coming from with pinpoint accuracy by placing the simple code (Javascript and iFrame) tracking codes on your website.

LinkTrackr also supports server postback conversion tracking, where you do not need to put any line of code on an actual webpage.

Performance-based marketers can also use the Sub ID conversion tracking option in their online business.

  • Link Cloaking

Link cloaking has become a popular method affiliate marketers use in protecting their campaign links and securing their commissions.

LinkTrackr helps you prevent affiliate theft by providing you with a link Cloaker.

  • URL Rotator software

This is one of the features you should always consider while choosing a link tracker that is best for you. It’s a feature of LinkTrackr splits incoming traffic to different URLs.

The URL rotator rotates traffic for an unlimited number of landing pages or websites so that it sends quality traffic to your audience.

Here are other features of LinkTrackr you might be interested to know about:

  • PPC Tracking
  • Affiliate SubID Tracking
  • Pixel Tracking Codes
  • A/B Split Testing

LinkTrackr Pricing Plans

LinkTrackr offers you a 30-day trial, once your trial period is over; you can upgrade to any of the paid plans (Basic, Pro, Hyper, and Extreme).

From pricing screenshots below they cost $7, $17, $27, and $47 per month respectively.

Linktrackr

LinkTrackr Basic Plan $7/mo

  • 100 tracking links
  • 10,000 clicks
  • Advanced cloaking
  • Branded links and domains

Pro Plan $19/mo

  • 500 tracking links
  • 50,000 clicks
  • Advanced cloaking
  • Branded custom domains
  • Conversion tracking

Hyper Plan $39/mo

  • 1,000 tracking links
  • 100,000 clicks
  • A/B split testing
  • Other Pro plan features

LinkTrackr Extreme Plan $69/mo

  • 5,000 tracking links
  • 500,000 clicks
  • Other Hyper Plan features

6. Clixtrac

ClixTrac - Free Link Tracking, Ad Tracking and Click Tracking

Clixtrac is a best free link tracker software and banner that allows you to keep track of how many times your marketing campaign links are being viewed and clicked.

This is awesome for banner ads.

If you’re looking for free and very affordable link tracking software – Clixtrac is the way to go!

Clixtrac also provides a basic URL tracking service that will allow you to track the clicks on URLs that you set up.

This is the most recommended tracking software for beginners.

Features of Clixtrac

  • Link cloaking

With Clixtrac you can protect your affiliate links in order to keep your affiliate commissions from being by-passed.

Clixtrac Track clicks on:

  • External websites and services
  • Solo ad campaigns
  • Published articles and Press Releases
  • Software, e-book or report downloads
  • Links from affiliate partners
  • Emails and newsletters

A/B tests

Just as most of its alternatives, the Clixtrac link click tracker is used to split-test traffic to different landing pages to see which page converts the best.

Plus other cool features… Click here to view Clixtrac complete features

Clixtrac Pricing Plans

Free Plan $0

  • Unlimited banners and links
  • Real-time tracking (100 clicks per link)
  • Retargeting plus other features
ClixTrac free plan

Premium Plan $4.95/mo

  • 20,000 impressions per day
  • Track unlimited clicks
  • Daily, weekly or monthly reports
  • Plus other features
ClixTrac premium plan

Professional Plan $9.95/mo

  • Unlimited impressions and clicks
  • Downloadable reports and many more…
ClixTrac professional plan

7. RedTrack.io

Redtrack link tracking software

RedTrack.io is an affiliate marketing tracking and SaaS performance ad tracking and analytics platform as a whole.

It’s a link tracker suitable for every type of online business.

Easy to use for digital agencies, affiliate marketers, and media buyers. It’s kinda similar to ClickMagick but not as powerful.

With lots of attribution data points.

Check out the features below:

Features of RedTrack.io

  • A/B testing

RedTrack.io allows you to create simple or complex A/B split tests to swiftly identify the winning campaign.

  • Custom conversions

You have the ability to precisely track the user journey by seeing signups turn into transactions.

  • Direct tracking LP Pixel

With RedTracker.io you can collect data from direct and organic visits, which allows you to run advertising campaigns with no redirects on Google, Facebook, etc.

  • Advanced targeting
  • SSL support
  • 30+ attribution data points
  • Real-time alerts
  • API integration
  • Many more…

RedTrack.io Pricing Plans

RedTrack.io starts with a 14-day free trial, then the paid plans go for $49/mo (Basic), $99/mo (PRO), $149/mo (Advanced) – for individuals.

Redtrack pricing
  • The Basic ($49) – Ad tracking for affiliates & publishers cover all essential tracking features, including traffic distribution, filters, and reports
  • The PRO ($99) – Core tracking features and API-integrations, auto-optimization, alerts, and automation to maximize ROAS
  • Advanced ($149) – Pro plan on steroids for solo media-buyers working with multiple Facebook, Google, Bing, etc. accounts

Then for the Team/Organization plans – we have:

  • Team ($249) – Track every channel: media-buying, affiliates, and influencers. Scale across partners and teams
  • Agency ($449) – Scale your agency operations and create a unique experience for your clients with a real-time white-labeled reporting portal
  • Enterprise ($1,119) – For media-buying teams, vendors, and agencies running operations at scale

Why do you need Link Tracking Software?

Link monitoring and tracking tools like ClickMagick allow you to track all of the traffic that comes from your links.

You can see where people are clicking, how much they’re spending, and which channels have been best at bringing in conversions.

With this valuable data, you’ll be able to optimize campaigns for greater ROI and better understand what’s working with your audience.

How fulfilling would it be if:

  • Question #1: Finding out that the least rated blog post on your site is the highest converting one?
  • Question #2: Or discovering that one of your landing pages out of 10, is responsible for driving over 70% of your online business revenue?
  • Question #3: Or getting an alert on a broken/non-functional link on a running live campaign?
  • Question #4: Or you finally find out your Solo ad vendor has been sending fake/bot link clicks to your affiliate offer and reaping you off? While you’ve been blaming yourself all these while?

Are these things something you’d desire right now in your business?

Well, using the right best link tracker will help put you ahead on the right track.

When you’re spending time and money marketing and advertising your business, you want to know what works.

And of course what doesn’t. right?

Had to admit this – but a lot of marketers don’t know that using the right link tracker on their affiliate marketing and advertising campaign, in general, can save them a FORTUNE.

If you don’t, you’re not alone.

Link tracking is what separates the men from the boys in an online business.

Basically, tracking your links and clicks online lets you uncover gobs of information about your ads, converting pages, click authenticity, visitors, demographics, location, journeys, track sales, and lots more.

Your choice of link tracking software should provide you with some meaty and sufficient amounts of data.

So, you’d be able to use the information to optimize your marketing efforts to get the highest return possible without sacrificing your kidney.

Note that: special link trackers are entirely different from URL shorteners like bit.ly. They’re much more sophisticated!

In this list, I’ve compiled the 7 top best link tracking tools that would give you abundant insights that can help boost your conversions — and keep the funds flowing in.

Final Thoughts – Which Is The Best Link Tracker?

Again, here is the list of the best link trackers. They can help you make smart choices:

  • ClickMagick (affiliates’ choice)
  • Voluum
  • Improvely
  • ClickMeter
  • LinkTrcker
  • ClixTrac
  • RedTrack.io

My list of the 7 best link tracking software services for the year.

Tracking your links and clicks allows you to see the direct impact of linking a marketing activity or advertisement and the growth of your online business.

Tracking links saves you the time of having to scout through data and analytics – which are overwhelming in most cases.

To see how many people are coming to one or two pages from a particular source, if you can find out how to do that at all.

The tools on this list are special online platforms to help you accomplish this.

Link tracking software can help you maximize ROI, keep campaigns optimized for best performance.

The best link tracker will provide valuable data so you can understand what’s working with your audience and optimize campaigns accordingly.

Hopefully, with this article, you were able to pinpoint which click tracker can meet your operational requirements and your budget.

In your online business.

Most of the link tracking tool in this list can be used for monitoring link clicks, analyze and optimize for conversions, but NOT all of them provides advanced and sophisticated features when it comes to tracking on a large scale.

My best pick is the ClickMagick link tracking tool, as it comes with all the needed qualities you need as a beginner and as an expert.

Also recommended by world-renowned affiliate marketers.

==> Grab free ClickMagick here

Which piece of link tracker on this list is your favorite?

Or maybe you have a great link tracking tool that I didn’t include here.

Either way, let me know by leaving a quick comment below right now.


How can I track a link for free?

To track your link for free, you can use bitly.

There are also platforms like Google Analytics that will allow you to track your links without cost.

However, if you want a more complex and advanced link tracker, I wouldn’t recommend bitly and Google Analytics.

A much better tool like ClickMagick or Voluum will give you the best data on your links to help you optimize campaigns towards greater conversion rates.

How do I track a link?

To track your links on platforms like ClickMagick and Voluum you need to add your links to the tracking dashboard.

Which adds UTM parameters to your own URLs, then take the tracking codes and add them to your website, funnels, paid campaigns, or landing pages.

Once visitors click on your link, their information will be recorded by your favorite click tracker.

This is the best way to track a link and see which links are best converting for each audience, location, and offer.

How do I know who clicked my link?

This is pretty simple to view with a tool like ClickMagick or Voluum.

You can view all your click analytics from one dashboard, see who clicked best on your links, and what sources are converting best for you.

Then take this data to create a new campaign that will help increase conversion rates even more. Super-cool!

How can I track someone’s location?

To track someone’s location, you can use a click tracker like ClickMagick.

You’ll be able to see where the best location is for your campaign and optimize it to have even better results. That’s powerful!

With the location, you can also get information like what device they use and where in the world that person is.

And best of all, you’ll be able to see how much time someone spends on your site after clicking a link – which helps you figure out if it’s even converting at all.

Khris Steven

My mission is to equip and arm you with the precise marketing tools, resources, strategies, and tactics to help you make IMPACT, SERVE more and (of course) EXPLODE your income so you can live life on your own terms.

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