7+ Best Kartra Alternatives and Competitors (2025)

Are you looking for the best Kartra Alternatives in the market?

Here’s a detailed guide for you.

Kartra as you know is one of the best marketing tools to date. It wears many hats.

While some refer to Kartra as the best sales funnel builders, some see it as an online course platform.

It also serves as a shopping cart software. It offers email automation, membership sites, and a lot more in its bag.

In short, it is an all-in-one marketing solution aiming to be your one-stop tool.

With these features and strengths, you must be wondering,  why an alternative then?

Great question. First of all, an all-in-one tool doesn’t mean perfect. Besides, the best tools are specific and focus on a particular problem.

For a better grasp, here’s a breakdown of its Pros and Cons:

In this post, I reviewed the best Kartra alternatives and competitors you can rely on to run your online businesses.

Definitely, there’s no tool without its glitch or cons, I reviewed each alongside their pricing plans and cons.

Let’s dive in.

Best Kartra Alternatives & Competitors

Alternative	Free Trial Period	Starting Price
ClickFunnels	14 days	$147/month
Groove	30 days	$99/month
Kajabi	14 days	$149/month
Teachable	Free forever plan	$59/month
Thinkific	Free plan available	$49/month
Thrivecart	No free trial	$495 one-time
SamCart	7-day trial	$79/month
Shopify	3 days	$32/month

1. ClickFunnels (#1 Best Kartra Competitor)

If you have been in the online marketing space for a while now, you must have heard of ClickFunnels.

ClickFunnels is known as one of the best sales funnel builders in the market. Its co-founder, Russel Brunson is well-known for his contribution to the world of sales funnels.

Speaking of ClickFunnels, it’s a good replacement for Kartra. While it isn’t lacking glitches, it fixes a major drawback on Kartra, which is selling physical products.

Read my Kartra vs ClickFunnels comparison here.

Core Features of ClickFunnels

As a specialized sales funnel builder, all its features are designed to build a highly-converting funnel for different businesses.

• Drag and Drop Builder: Similar to Kartra, ClickFunnels offers a drag and drop builder. It allows you to customize your sales funnel or webpage to fit your business properly.
• Share-Funnel: ClickFunnels has a share-funnel feature that allows you to share funnels with others. Its Facebook community provides a perfect opportunity to engage with sales funnel veterans.
• A/B Split testing: The A/B split test allows you to split test the headline, pages, videos, buttons, images, and a lot more.
• Integration: Integration is a big part of marketing tools. ClickFunnels integrates well with webinar platforms (like GotoWebinar and Zoom), shopping cart software,  email autoresponders, and a lot more.
• Analytics and Reporting Dashboard: After launching your product, ClickFunnels provides an advanced analytics dashboard to track the conversion rate of your funnel.
• Funnel Flix: Funnel Flix is basically the NetFlix of digital marketing. As a user of ClickFunnels, you get FREE access to a ton of marketing courses and personal development training to help you sell and market better.

Clickfunnels Pricing Plans

Although ClickFunnels fixes a glitch (physical products), its pricing is indifferent to Kartra’s pricing.

ClickFunnels offers two pricing plans:

• Basic plan: $147/month with funnel builder, landing pages & basic integrations
• Pro plan: $197/month with affiliate program & API access
• FunnelHacker plan: $297/month with advanced analytics & up to 15 admin users

ClickFunnels Pros and Cons

Here are some of the pros and cons of ClickFunnels:

Read Also: My ClickFunnels Review post.

2. Groove (Best All-In-One Alternative)

Groove is one of the fastest-growing sales funnel builders in the industry; an all-in-one tool that allows you to sell products online.

As one of the fastest-growing funnel builders, Groove is actively adding more tools to their suite. Some of its features include GrooveWebinars, GrooveDesk, and a lot of other tools.

Looking closely, Groove is taking after Kartra to build an all-in-one tool.

Without further ado, let’s dive into its core features.

Core Features of Groove

• GroovePages: You can set up your funnels, add upsells and downsells, add your order page, and a lot more.
• GrooveSells: GrooveSell is the sales analytics tool offered by Groove. It tracks every sale and order.
• GrooveAffiliate: Similar to ClickFunnels and Kartra, Groove offers an affiliate program that allows you (the creator) to earn by referring the tool to others.
• GrooveMember: This is the dashboard to set up a membership site that houses your digital product.
• GrooveVideo: GrooveVideo is a tool created to host and manage videos on your pages. It does have some automation and allows the sharing of videos on other social platforms.
• GrooveQuiz: It’s a quiz system that allows you to create and add quizzes to your landing pages or funnels.
• GrooveMail: With GrooveMail, you can automate email sequences and send automated emails to your mailing list.

Groove Pricing Plan

Groove offers a simple pricing model. Basically, it features three different plans

• Starter Plan: $99/month with unlimited websites, funnels, and essential CRM tools.
• Professional Plan: $199/month with features like unlimited email contacts, online courses, unlimited stores and autowebinars
• Enterprise Plan: $299/month with unlimited team members, and advanced AI applications.

Groove Pros and Cons

3. Kajabi

Kajabi – another Kartra alternative – is a solution for selling digital products. While it’s better known as an online course platform, Kajabi provides a better solution for other digital products.

Less mentioned is the fact that Kajabi offers a sales funnel builder that helps you increase the conversion rate of your products.

A better alternative for businesses into online courses.

Features of Kajabi

• Mainly for Digital Products: You can sell online courses, subscriptions, gated content, and membership sites.
• Powerful Page Builder: Kajabi offers a library of page templates to choose from.  You get to add your products and also publish content on your website.
• Built-in Email Automation: Kajabi offers a simple yet powerful email automation tool.
• Payment Gateways: Kajabi integrates with two popular platforms, Stripe and PayPal to process the payment on the platform.
• Funnel Builder: As an online course platform, Kajabi still provides a simple funnel builder to increase your sales.
• Analytics: It tracks sales, revenue, email open rate, and engagement. In addition, Kajabi offers metrics on improving your product.

Kajabi Pricing Plans

Kajabi offers a range of pricing plans to suit different needs:

• Basic plan: $149/month with course creation & sales tools
• Growth plan: $199/month with marketing automation & sales features
• Pro plan: $399/month with all features & coaching

Kajabi Pros and Cons

Here are some pros and cons of using Kajabi:

4. Teachable

Teachable is one of the best online course platforms in the market. A solid Kartra alternative when it comes to building online courses.

While it isn’t an all-in-one solution, it performs well as an online course platform.

Teachable makes a better alternative for online course creators using Kartra.

Read my Kartra vs Teachable comparison here.

It’s fully built to provide a school-type of experience to both you and your students.

Features of Teachable

• Flexible Page Editor: For the sales page, Teachable offers building blocks and templates to build an attractive sales page.
• Flexible Billing Option: Teachable allows you to pre-sell your courses even before you’re done creating the course.
• Advanced Learning Tools: As expected of an online course platform, Teachable provides a range of tools to make learning more fun.
• Affiliate System: Teachable has a built-in affiliate system that allows you to leverage others to promote your business.
• Security: Teachable has measures to prevent frauds and hackers from stealing or tampering with your data and content.

Teachable Pricing Plans

Teachable offers four pricing plans:

• Teachable free plan: $0/month with $1 with 10% transaction fee and 1 product allowed
• Basic plan: $59/month with 5% transaction fee and 5 products allowed
• Pro plan: $159/month with 0 transaction fee and 50 products allowed
• Pro+ plan: $249/month with no transaction fee and 2000 products allowed

Teachable Pros and Cons

Here are some of the pros and cons of using Teachable:

5. Thinkific

Thinkific is an online course platform just like Teachable.  It’s a popular tool and is mostly compared alongside Teachable and Kajabi.

Comparing Thinkific to Kartra, Thinkific replaces the online course platform side of Kartra.

But as a sales funnel builder, it’s a no-go area. Thinkific doesn’t offer any funnel building features.

Checkout my Kartra vs Thinkific comparison here.

But it’s well equipped with the necessary tools to run, manage, and sell online courses.

Let’s dive into its features.

Features of Thinkific

• Flexible Website Builder: Thinkific offers a drag-and-drop editor to customize and brand your website. With the library templates, designing your course site is simple.
• Course Builder: The course builder allows you to customize the course to fit your brand. You can upload, drag, and drop content to create your curriculum.
• Flexible Pricing: Thinkific offers a flexible pricing option for online courses. You can offer membership sites and subscriptions.
• Marketing Tools: Thinkific offers an affiliate system that allows others to promote your course while they earn a commission per sale.
• Certificate: Thinkific allows you to give certificates to students after completing a course. This is a good way of encouraging students.
• Advanced Reporting: Thinkific has advanced reporting on the performance of your online course.

Thinkific Pricing Plans

Thinkific offers a range of pricing plans to suit different needs and budgets:

• Thinkific Free plan: 0% transaction fee with 1 course/product
• Basic plan: $49/month with access to create unlimited courses with 5 spaces per community
• Start plan: $99/month with access to create unlimited courses with 10 spaces per community
• Grow plan: $199/month with access to create unlimited courses with 20 spaces per community

Thinkific Pros and Cons

Here are some of the pros and cons of using Thinkific:

6. Thrivecart

ThriveCart is a shopping cart software that makes it possible to sell digital products and physical products.

Founded in 2016, ThriveCart has moved up the chain to become the best shopping cart solution.

As for the case of Kartra alternative, ThriveCart fixes two of the major drawbacks of Kartra. It supports the selling of physical products and it offers a lifetime deal (affordable compared to Kartra).

See my Kartra vs Thrivecart comparison here.

Lets take a look at Thrivcart features.

Features of ThriveCart

• Simple and Easy to Use Platform: If you are looking for something simple and easy but still sells your products, ThriveCart is a good alternative.
• Simple But Converting Funnels: ThriveCart offers one-click upsells and order bumps. With one click, you can add upsells and also purchase additional products.
• Embed Cart to your Site: As a shopping cart software, ThriveCart allows you to embed your cart to your website.
• Integration: With ThriveCart’s powerful integration, you can unlock many other features like email automation and many others.
• Built-in Sales Tax Calculation: An interesting feature of ThriveCart is its sales tax calculator. The calculator automatically calculates the accurate tax based on your location, product type, and other factors.
• Built-in Affiliate System: Another powerful feature that ThriveCart offers is its powerful affiliate system that allows you to recruit and manage affiliates.

ThriveCart Pricing Plans

Thrivecart offers two pricing plans:

• ThriveCart Standard: One-time payment of $495
• ThriveCart Pro: One-time payment of $690

Thrivecart Pros and Cons

Here are some of the pros and cons of using Thrivecart:

You may also enjoy: My Thrivecart Review

7. Samcart

Similar to ThriveCart, SamCart is one of the best shopping cart software in the market.

SamCart allows you to sell digital and physical products using their software. It’s mostly compared alongside ThriveCart.

While it isn’t an all-in-one solution, SamCart offers a simple page solution to convert and close sales.

SamCart offers a one-page but powerful solution to selling products online. Let’s dive into its features better.

Features of SamCart

• Drag and Drop Editor: SamCart offers a drag-and-drop editor that allows you to build your shopping cart page.
• Unlimited Products: SamCart doesn’t have a limit or cap on the number of products you can sell using their platform.
• A/B Split Testing:  SamCart allows you to split test the templates and some other elements in order to increase the conversion rate.
• Flexible Pricing: SamCart offers a pay-what-you-want pricing model that allows your customer to pay what they want for a product.
• Affiliate Center: SamCart offers a decent affiliate center that allows you to recruit and manage affiliates.
• Powerful Integration:SamCart offers custom integration to a lot of marketing apps and tools that you already use.

SamCart Pricing Plans

Samcart offers several pricing tiers, each with a different set of features suited to various business sizes and needs:

• Launch Plan: $79/month with One-Click Checkouts and Digital Payment Options
• Grow Plan: $159/month with Checkout Automations and One-Click Upsells
• Scale Plan: $319/ month with A/B Testing and CRM Integrations

SamCart Pros and Cons

Checkout my Kartra vs Samcart comparison here.

 8. Shopify

Shopify is a full-fledged eCommerce platform that allows you to run and host an e-commerce store. This isn’t really a complete alternative to Kartra, but it’s worth the mention.

Read my Kartra vs Shopify post here.

It’s fully built to support physical products and digital products.

Speaking of the best e-commerce store builder,  you don’t have to go too far to find Shopify on the list.

Shopify offers a number of store templates to simplify the process of building an e-commerce store.

Features of Shopify

• Store Builder: Shopify offers a store builder that allows you to set up an e-commerce store on Shopify.
• Flexible Selling Options: Shopify provides you with a customized and branded store, there are many other options for selling your products.
• Powerful Checkout: Checkouts happen to be a strength for Shopify. Shopify checkouts are fast and highly converting.
• Advanced Marketing Solution: Aside from integrations with third-party apps, Shopify has a built-in email marketing automation tool to create, launch, and manage campaigns.

Shopify Pricing Plans

• Basic: $32/month with 10 inventory locations and 24/7 chat support
• Shopify: $92/month with 5 additional staff accounts and POS Lite
• Advanced: $399/month with Custom reports and analytics and 10x checkout capacity
• Plus Plan: $2,300/month with 200 inventory locations and Priority 24/7 phone support

Shopify Pros and Cons

Conclusion – Which is the Best Kartra Alternative?

Great, you stuck to the end. For the best Kartra alternative, it totally depends on your needs and what’s more important to you.

As you do know, Kartra offers different solutions. Depending on what solution you are after, you can find a suitable alternative for your business.

However, ClickFunnels.com still gets the rank for the best Kartra alternative.

But if you’re looking for an affordable tool to sell digital products, ThriveCart.com is quite affordable and a good alternative with one-time pricing.

For a full-fledged e-commerce store, you can never go wrong with Shopify.

Finally, the best Kartra alternative still falls back on your business needs and what goals are most important to you.

Which are you going for? Leave a comment below.