I know what you’re thinking right now…
Does ClickFunnels work for Physical products?
If so, “how does that work?”
If you’re selling a physical product, the best way to increase your sales is by creating an effective sales funnel. Over the past decade, ClickFunnels have helped online marketers and e-commerce businesses generate hundreds of millions of dollars.
In this article, here and now, you’re to discover how to implement ClickFunnels for physical products.
ClickFunnels 2.0 has launched!
ClickFunnels 2.0 was officially released on October 2022 and is currently available to all users for free. The old version is being sunsetted. When you join the Your First Funnel Challenge – you get a ClickFunnels 2.0 for 30 days with unlimited Physical Products sales funnel templates without paying a dime. Click on this link to join the challenge and claim the offer now.
Before we dive into how ClickFunnels works for product sellers.
Let’s take a look at the sales funnel for physical products and how it works.
What is a Physical Product Sales Funnel and How Does it Work?
A physical product sales funnel is an organized roadmap a visitor passes through to buy your product and become a customer. With the help of a sales funnel, it becomes easy to for you guide your potential customers step-by-step as they go from one stage of their purchase journey to another stage, automatically.
Building an online physical product sales funnel for your business helps you map the buyer’s journey and identify what you need to do at each stage.
The stages are into four:
- Awareness: Your physical product or brand attracts customer attention via lead magnets
- Interest: Prospects’ interests are aroused
- Desire: Desire to buy is created via your marketing and advertising efforts
- Action: The customer finally converts or buys the product
Let’s say you’re selling handcrafted leather wallets:
Your physical product sales funnel could start with Facebook/Google ads or blog posts, – awareness stage – targeting people with interests in fashion and accessories. This ad then links to a landing page where people can find out more about the wallets and sign up for the newsletter.
As the subscribers move through the funnel, they receive emails showcasing all of the different styles, colors, and craftsmanship of the wallets.
They may even get special deals or discounts for subscribing!
As they continue to engage with the brand, they may visit your website to read reviews and compare wallet styles – this is known as the consideration stage. Finally, when they’re ready, they make their purchase – this is called the purchase/action stage.
By using a physical product sales funnel, businesses can engage customers by providing them with relevant information and offers at each step in the process. This method increases conversions, boosts revenue, and establishes loyalty among customers.
How ClickFunnels Works for Physical Product Sales Funnel
ClickFunnels is the perfect choice for anyone who wants to leverage their physical product in an automated sales funnel.
Let’s face it. Running and promoting a business online is hard.
I know this because. I make a living selling and marketing online.
And trying to successfully market and sell things like physical product items via online marketing funnels is even HARDER.
Although one rule that applies to them all is the concept of marketing funnels.
When it comes to marketing, advertising, and selling your physical products online – you need to think out of the box.
The competition is fierce, and these days you’ll require the services of expert online and offline marketing skills coupled with some expensive toolsets to set yourself apart from the pack.
Also, 45% of online sales processes are complex.
This is where ClickFunnels comes to your rescue:
ClickFunnels for physical products is a complete digital marketing tool-suite for building simple and complex funnels for product sellers, acquiring customers, nurturing them, converting them to sales, and automating marketing campaigns.
Instead of following the old route of advertising and selling your physical products via flyers, business cards, newspaper inserts, etc.
Or using the so-called ‘website’ or ‘online stores’… Where you end up losing a ton of money – ClickFunnels gives you the tools and resources to push prospects directly into a lead generation or a low-ticket item funnel.
Where you can collect their contact details, channel them to the main offer, present an order bump, and take them through a series of upsell and downsell offers.
Then follow up with those who didn’t convert and send them back to your funnel.
That’s a physical product sales funnel explained.
- #1. Build out your product sales funnel using ClickFunnels (free trial link)
- #2. Send traffic to a lead magnet or low-cost product
- #3. Offer an upsell to your main (expensive) product with a bump offer
- #4. Offer another upsell that compliments the first product (with a downsell option)
- #5. Thank-you page/confirm the order
- #6. Follow-up via email
ClickFunnels for Physical Product Sales Funnel Templates
Here are some ClickFunnels physical product sales funnel templates to import directly into your account in one click:
- Physical Product sales funnel template #1:
Free plus shipping ClickFunnels physical product funnel:
Funnel download link: https://app.clickfunnels.com/funnels/10032557/share/ueyrx8swwyl696lj
- Physical Product sales funnel template #2:
Product funnel (physical product)
Funnel Download link: https://app.clickfunnels.com/funnels/7909118/share/ivt57g9rovmy7tup
- Physical Product sales funnel template #3:
Full eCommerce Funnel Website
Funnel Download link: https://app.clickfunnels.com/funnels/7909153/share/5h23w5glmit1wli0
- Physical product sales funnel template #4:
Best-selling book funnel
Funnel download link: https://app.clickfunnels.com/funnels/10032672/share/4tp9bqlf17ctvek1
- Physical product sales funnel template #5:
Tripwire funnel (Guide on Tripwire marketing here)
Template download link: https://app.clickfunnels.com/funnels/10032872/share/4ppqf8slkvk4ni3h
How Would ClickFunnels Work for Your Physical Product Funnel?
With ClickFunnels, you can easily create pages for your product’s sales funnel. You’ll have the ability to customize each page with images, videos, and other elements that will help your physical product stand out and capture attention.
Plus, ClickFunnels allows you to monitor customer behavior through analytics tools like Funnel stats. This way, you can adjust your strategy on the fly to ensure maximum success and conversion rates for each customer journey.
Next, your funnel pages connect directly with eCommerce payment gateways like Stripe or PayPal.
This lets customers purchase products directly from your page without ever leaving the funnel experience. On top of this convenience, you will also benefit from streamlined checkout processes that reduce cart abandonment and increase customer loyalty and trust in your brand.
Finally, with ClickFunnels you’ll be able to track lifetime value metrics such as average order size and repeat customers over time.
This data allows you to make informed decisions about what marketing strategies are working (and which ones are not) so that you can optimize your funnel page designs accordingly.
It comprises the below tools and functions:
#1. Huge software integrations
ClickFunnels is a few of those online platforms that connect with a list of tools you’ll need to market your products better.
Selling and running a successful physical product enterprise requires the incorporation of other third-party apps with your ClickFunnels account.
Some of the popular ones include:
- InfusionSoft CRM
- Authorize net
These payment gateways make it easy to have various choices to receive payments on your physical products.
Although ClickFunnels for physical products provide an inbuilt email marketing and automation system – you still have the option to integrate your favorite CRM or email tools:
- Constant Contact
- Market Hero
#2. Adding your product is flawless
As a physical product seller, one principal feature you should take seriously is the ability to add and create products without issues.
ClickFunnels for physical products has a full shopping cart system, so you don’t have to piece together any 3rd party tools to sell your products online.
All are included as part of your ClickFunnels subscription.
ClickFunnels automatically adds your product information to your order form FOR you.
Then you can easily add your products, choose the price you want to sell them for, and be up and selling your product or service in minutes.
#3. Automation and Follow-up System
You save staffing costs, become more productive, have less workload, and have more creativity when you exploit automation in your business.
Aside from the email marketing service – ClickFunnels features a very, very sophisticated, yet simple-to-implement automation function.
Called the Follow-up funnel.
The Follow-up funnel allows businesses to deliver the right content, at the right time, to the right customers, in turn nurturing their trust in the brand.
In a nutshell, you speak directly to your customers based on who they are and what actions they take.
#4. Ready to go Templates for Physical Products
ClickFunnels has done the entire work of designing and providing you with proven-to-convert funnel templates to make your product launch easier for you.
Here are some of the templates:
- Product Launch Funnel Templates
- Thank-you page funnel templates
- Sales Funnel Templates
- Squeeze Page Templates
- Webinar Funnel Templates
- Video Sales Letter Templates
- Book Funnel Templates
- Tripwire Funnel Templates
- Membership Funnel Templates
- eBook Funnel Templates
Inside of ClickFunnels, there are hundreds of amazing templates that are scientifically proven to convert. Usable for free inside of your account.
You only need to decide what type of page you are trying to create, select it, start editing, and customize it.
With the Etison editor.
The powerful ClickFunnels editor is responsible for handling the entire customization and design of your physical product funnels.
#5. Split Test your Product Funnel
A/B split testing – an essential part of conversion optimization where you compare several versions of a web page or funnels to discover the winner.
ClickFunnels’ inbuilt A/B split testing feature lets you as a product seller or business owner test to see which version of your funnel performs better.
Basically, you can split-test your:
- Pages and other elements
#6. Track your Sales
Not every sales funnel software would be able to give you well-detailed statistics and data on your sales progress. ClickFunnels for physical products isn’t that way.
With your ClickFunnels Dashboard, you can quickly see how well your funnels are performing.
You’ll be able to see:
- Get a visual chart of your funnels (compare opt-ins, page views, and sales for multiple funnels)
- See how many people are joining your lists (You can see exactly where your leads are coming from)
- Determine which funnels convert the best
- See how your business grows over time (by weeks, months, years, or all-time)
Final Thoughts on Using ClickFunnels for Physical Products
ClickFunnels is an invaluable solution and the best sales funnel for e-commerce physical products. It provides a comprehensive suite of tools that streamline the entire sales process from start to finish, allowing businesses to focus on product development, customer acquisition, and growth instead of spending time on tedious paperwork and administration.
With automated sales pipelines, customizable landing pages, free product sales funnels, optimized checkout flows, and comprehensive data tracking capabilities, ClickFunnels can help any business increase its efficiency and grow its revenue quickly and sustainably.
From testing out new products, optimizing conversion rates, and capitalizing on upsell opportunities to personalizing customer experiences and integrating with third-party services, ClickFunnels is the perfect solution for any physical product business.